Neither was I. Assuming you get paid for riding demo's, it's still not your only job, so realistically your only semi-pro. But that's not the point. End of the day, if you get paid for doing something you love and are passionate about then that's all that matters. Particularly, as it makes you a professional in your chosen line of work. Anyway, I gotta go ride some of those locations, they looked amazing in the video. Maybe it was just Rich's riding that gave that impression. I agree, this has to be the best street video this year, though I am curious as to why there wont be anymore Rich. Any particular reason?